Are our choices aimed at the life we want or the life we want to tell (ourselves)?
The experiencing self and remembering self do not value the same things. What would our choices look like if we prioritised one over the other?
The Metaverse: how do brands fit into this new ecosystem?
In today’s post-social media world, the growing role of the Metaverse is changing the way brands develop their digital strategies. A flash in the pan or a true online revolution? We spoke to ESCP Professors Michael Haenlein and Andreas Kaplan for their thoughts on this emerging space. Michael HaenleinProfessor ESCP Business School Andreas KaplanProfessor ESCP…
Agile methods: how can we stop hyper-focusing on clients, and why?
The agile method of the future? Art Thinking is an alternative to traditional client-focused methods. Its application facilitates innovation and allows the user to create the improbable with certainty.
How algorithms have changed the media landscape – for better or worse!
In today’s era of fake news and social media, one subject is on everyone’s lips: algorithms.
What media will the next presidential elections be played on?
Does TikTok hold the future of political communications? We’ve asked three stakeholders their views on the present relationship between politics and the media.
Artificial intelligence in managerial decision-making
While AI does not yet match its cinematic representations, methodologies such as machine learning are turning it into a valuable tool for managers and businesses when it comes to decision-making and creating innovative solutions.
How Italy can bring back its entrepreneurs
A look into the future of the Italian business ecosystem and how to attract more entrepreneurs with Marcello Tedeschi.
How is the next generation reshaping private banking?
Lombard Odier Group experts share insightful analysis stemming from research by students from ESCP’s two Masters in international wealth management led by Profs. Fahmi Ben Abdelkader and Jean-Philippe Mabru.
Supply-chain attacks and the delicate fabric of our IT ecosystem
How business leaders can bolster cybersecurity in the face of a cyber threat.
Fighting fake news with extended CSR
Erwan Lamy and Isabelle Beyneix claim that this genuine epistemic pollution, which undermines democracy and the trust necessary for the proper conduct of business, should be taken into account just like attacks on the environment and on the social climate.
“Customers expect a smooth & seamless shopping experience”
The state of e-commerce with Nathalie Balla, CEO of the leading French retailer La Redoute
Data and the customer experience: getting the best out of big data
Correctly leveraged, big data can offer huge benefits to any business, but where to start? We spoke to ESCP Professor Louis-David Benyayer and Glanceable co-founder Arthur Cohen about the potential – and pitfalls – of big data when applied to customer experience.
