The experiencing self and remembering self do not value the same things. What would our choices look like if we prioritised one over the other?
In today’s post-social media world, the growing role of the Metaverse is changing the way brands develop their digital strategies. A flash in the pan or a true online revolution? We spoke to ESCP Professors Michael Haenlein and Andreas Kaplan for their thoughts on this emerging space. Michael HaenleinProfessor ESCP Business School Andreas KaplanProfessor ESCP…
The agile method of the future? Art Thinking is an alternative to traditional client-focused methods. Its application facilitates innovation and allows the user to create the improbable with certainty.
In today’s era of fake news and social media, one subject is on everyone’s lips: algorithms.
Does TikTok hold the future of political communications? We’ve asked three stakeholders their views on the present relationship between politics and the media.
While AI does not yet match its cinematic representations, methodologies such as machine learning are turning it into a valuable tool for managers and businesses when it comes to decision-making and creating innovative solutions.
Lombard Odier Group experts share insightful analysis stemming from research by students from ESCP’s two Masters in international wealth management led by Profs. Fahmi Ben Abdelkader and Jean-Philippe Mabru.
How business leaders can bolster cybersecurity in the face of a cyber threat.
Erwan Lamy and Isabelle Beyneix claim that this genuine epistemic pollution, which undermines democracy and the trust necessary for the proper conduct of business, should be taken into account just like attacks on the environment and on the social climate.
The state of e-commerce with Nathalie Balla, CEO of the leading French retailer La Redoute
Correctly leveraged, big data can offer huge benefits to any business, but where to start? We spoke to ESCP Professor Louis-David Benyayer and Glanceable co-founder Arthur Cohen about the potential – and pitfalls – of big data when applied to customer experience.