‘Greenhushing’: why some companies are keeping their green strategies in the dark
With some organisations downplaying their sustainability initiatives to avoid greenwashing, ESCP’s Julien Schmitt explains its consequences for business and society.
How to avoid the commodification of culture: a challenge of authenticity
The student film The Spectacle of Culture reminds us of how, in a world of mass tourism, the internet, and life lived through social media and Artificial Intelligence, “culture” can come to mean something artificial and generic.
To unlock the full potential of sustainable innovation, look at patterns in business model design
When it comes to sustainability, product innovation will only get you so far. It is time to rethink our business models.
How to spot greenwashing in all its forms
It’s important for consumers and employees to be critical and informed when evaluating environmental claims made by companies, so we spoke with Valentin Martinie of Alerte Greenwashing for some guidance.
Beyond rainbows: how to be an effective LGBT+ ally
ESCP’s LGBT+ Leadership Programme Director Stephan Schmuck shares his advice to help allies support LGBT+ colleagues during Pride Month and beyond.
How to measure business impact on society and the environment
Prof. Alisa Sydow provides a three-step playbook for quantifying the costs imposed on society and the environment — information that can empower you to take positive action.
How to avoid greenwashing
As consumers and investors embrace sustainability, companies are often keen to shout about their green moves. But doing so is risky, requiring a strategic approach.
Building on the strength of small businesses to boost the sustainability transition
Nature lover and entrepreneur Valérie Thobois helps small to medium enterprises (SMEs) integrate sustainability into their activities.
Should your business speak out on heated social, political and moral issues?
While taking a public stance can be risky, staying silent is no longer an option. To help companies weigh in effectively, we spoke to ESCP expert Laetitia Mimoun.
Picking a side in the ESG wars: what the US political debate means for business
The debate about ESG investing has been hovering around the fringes of American politics for a while. What are the implications for businesses?
B Corp Certification: a window or a mirror?
The president of a B Corp, Phil Glynn explains his company’s choice to balance a for-profit model with a social mission.
How business can deliver where government is failing
As trust in government institutions has weakened, the expectations of business leaders have soared. How can businesses can use this trust for good?
