The why & how behind personal branding for entrepreneurs
Calling all entrepreneurs, is your personal brand a priority? If not, it should be according to ESCP professors of entrepreneurship Marc Sasserath and Benjamin Voyer.
What minimalism taught me about risk-management as an entrepreneur in the film industry
Founder & CEO of Belle Époque Films Jenna Suru shares how she practices minimalism to better manage her business.
Farming healthy and sustainable food with Anisha Goel
Anisha Goel shares how she and her co-founders of Kaze Living are working to uncover new ways of growing healthy, sustainable food and educating consumers.
Learning to create value in the highly uncertain post-Covid-19 era
To make decisions in such an unpredictable context, and indeed survive and thrive, companies need an exploratory mindset. For that, they must set aside standard risk management and develop tools and methods borrowed from the field of entrepreneurship, where uncertainty is the norm.
Three essentials before setting up an intrapreneurship programme
Intrapreneurship programmes are an excellent way to accelerate innovation within a firm, but their implementation is not just plug and play. Here are three things Christian Stumpf, Christoph Seckler and Peter Borchers have learned (sometimes the hard way).
The pursuit of your Founder-Market Fit
Lesson #1 from my last 30 months of co-founding companies: the business you create must make sense to your Founder-Market Fit (or Human-Market Fit). This will be a determining factor for your company’s success and your personal fulfillment.
With and beyond SDGs: how can businesses adapt to a world of challenges?
Luca Osvaldo Uccello, Corporate Social Responsibility Officer at United Nations Global Compact*, French Local Network, and an alumnus of ESCP Business School, shares his take on where businesses stand with the SDGs today.
Facebook’s Metaverse: A nightmare turning into reality?
ESCP Prof. Andreas Kaplan draws upon his past research on Second Life and virtual worlds to reflect on the potential consequences of Facebook’s Metaverse.
How to create sustainable value? Learn from Interface’s 25-year journey
Prof. Olivier Delbard explores the key features of this pioneer in the field of corporate sustainability, with a focus on how the company created sustainable value for its stakeholders while radically rethinking and redesigning its business model.
The purposeful career: how to do good and attract talents with the UN’s SDGs
How can companies implement successful policies to attract and retain talents who are increasingly sensitive to CSR concerns? In order to find out, we contacted the CEO of Birdeo, a recruitment agency specialised in chasing CSR talents.
Set your start-up or firm apart with Sustainable Development Goals
How can entrepreneurs help achieve the UN SDGs? ESCP Professor Robert Sheldon discusses the implications of sustainability on your business goals.
Integrating Sustainable Development Goals within companies’ strategies and corporate reporting
Drawing on the experience of Pepsico and City Developments Limited, Prof. Fabrizio Granà analyses the role organizations can play in promoting and achieving the SDGs, and the potential advantages they can obtain by leveraging the interconnections between these and Integrated Reporting.
