How to avoid greenwashing
As consumers and investors embrace sustainability, companies are often keen to shout about their green moves. But doing so is risky, requiring a strategic approach.
As consumers and investors embrace sustainability, companies are often keen to shout about their green moves. But doing so is risky, requiring a strategic approach.
The challenges faced by companies in recent years have necessitated changes in business models and impacted the style of management and leadership.
Toxic colleagues are a scourge of the workplace. But there are ways to recognise and thwart toxicity before it grows and festers in your organisation.
Cécile Dejoux reflects on the disengagement of the workforce, as shown by the State of the Global Workplace: 2022 report and the ‘quiet quitting’ and ‘great resignation’ phenomena among others.
What do a mattress startup and a medical resources platform have in common? The answer: listening, learning and adapting to customer feedback.
Prof. Louis-David Benyayer derives four performance drivers from research about the factors influencing the success of artificial intelligence initiatives.
ESCP alumna Marlene Pelage has turned adversity into a source of resilience and adaptability, and says you can too.
Frédéric Fréry reflects on the theory of ‘disruptive innovation’, which some have called the most influential business idea of the early 21st century.
Marie Taillard, L’Oréal Professor of Creativity Marketing at ESCP Business School, explains why brands need to engage with content creators more than ever.
Héctor González-Jiménez has some expert guidance on how to navigate the rise of generative AI tools — and avoid being supplanted by AI.
Nature lover and entrepreneur Valérie Thobois helps small to medium enterprises (SMEs) integrate sustainability into their activities.
ESCP talks to Professor of Entrepreneurship and Strategy Martin Kupp to find out the key to successfully launching your first prototype.
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