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April 2022
Monthly Archives

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A wind-wind situation?, G. Blonsard, T. Carrafang, S. Sennaana and G. Vong, Improbable, 2021
Tomorrow's Choices, Today

Agile methods: how can we stop hyper-focusing on clients, and why?

#Innovation

The agile method of the future? Art Thinking is an alternative to traditional client-focused methods. Its application facilitates innovation and allows the user to create the improbable with certainty.

28 Apr 2022 3 min read
Person standing while holding phone,© Melanie Pongratz/ Unsplash
Choose to Lead

Audio: a pillar of media innovation in 2022?

#Marketing #Media

We have spoken with Craig Strachan from Amazon podcasts and Joel Ronez from Binge Audio to get tips on how to create a valuable brand podcast experience.

27 Apr 2022 7 min read
The end of planet Earth
TL;DR

Responsible research can impact our planet’s course

#Research #Sustainability

There is too little public trust in scientists, but we can do something about it before it’s too late!

27 Apr 2022 4 min read
Neon signage, © Prateek Katyal / Unsplash
Tomorrow's Choices, Today

How algorithms have changed the media landscape – for better or worse!

#Media #Tech

In today’s era of fake news and social media, one subject is on everyone’s lips: algorithms.

25 Apr 2022 6 min read
A typewriter with white florals and greenery, © Fiona Murray / Unsplash
Their Choice

An interview with a Chief Poetic Officer

#Leadership #Media

CEO, CFO, sure, but have you ever heard of a Chief Poetic Officer? Vincent Avanzi discusses the power of poetry in the business world.

20 Apr 2022 6 min read
Miniature people businessmen standing with a Tank model on the back Negotiating in business.
TL;DR

From military strategy to corporate strategy

#Leadership #Strategy

Prof. Frédéric Fréry explains where the analogy between corporate strategy and military strategy comes from, but that business may have more in common with seduction than war.

15 Apr 2022 2 min read
Photo of a forest from the sky by John O'Nolan on Unsplash.
We All Make Mistakes

Plan A CEO Lubomila Jordanova on environmental leadership

#Entrepreneurship #Sustainability

Our podcast host Professor Ben Voyer speaks with one of the most influential CEOs in the cleantech industry right now: Lubomila Jordanova.

14 Apr 2022Episode 0325 min
Person holding assorted clothes in wooden hanger, © Becca McHaffie / Unsplash
Choose to Lead

How responsible is your customer experience?

#CustomerExperience #Sustainability

Professor Isabella Maggioni talks about what a responsible, sustainable customer experience looks like – and the keys to successfully creating one.

13 Apr 2022 7 min read
Golden color crop on field. stormy sky
TL;DR

Price rises: speculation does not take place only on the stock exchange

#SupplyChain #Ukraine

Food & beverage specialist Francesco Venuti comments on the latest developments of the inflation situation in the agri-food sector and beyond.

08 Apr 2022 4 min read
Black and red smartphone case, © Solen Feyissa / Unsplash
Tomorrow's Choices, Today

What media will the next presidential elections be played on?

#Media #Politics

Does TikTok hold the future of political communications? We’ve asked three stakeholders their views on the present relationship between politics and the media.

07 Apr 2022 7 min read
House of the Dragon - HBO
TL;DR

Lessons of strategy and management from Game of Thrones

#Management #Strategy

While we wait for the prequel to Game of Thrones, Ghislain Deslandes talks about what managers can learn from the highly popular TV series – or not.

05 Apr 2022 3 min read
Grayscale photo of person playing tennis, © Howard Bouchevereau / Unsplash
Choose to Lead

Do we have to set ourselves goals to succeed in life?

#Leadership

We repeat over and over again that you must aim high and never give up. If that is the best way to succeed in life, a fundamental question pops up: how should you choose and set such objectives?

04 Apr 2022 7 min read
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