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February 2022
Monthly Archives

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Their Choice

Spread love in organisations: interview with Naji Gehchan, co-founder and host of Spreadloveio.com

#Leadership

When it comes to business, ‘love’ might not be the first four-letter word that leaps to mind – but for Naji Gehchan, it’s the crucial ingredient in guaranteeing exceptional results.

03 Feb 2022 5 min read
Apps like Yuka can be useful for consumers and businesses alike. © Yuka
Tomorrow's Choices, Today

Closing the ‘green gap’ to create sustainable value

#Sustainability

ESCP Prof. Julien Schmitt provides guidelines for managers and policymakers to reduce this gap between consumers’ positive attitudes toward sustainability and environment protection, and actual consumption behaviours.

03 Feb 2022 4 min read
person holding smartphone beside tablet computer, © Blake Wisz / Unsplash
Tomorrow's Choices, Today

A full picture of customer preferences and behaviours for 2022

#CustomerExperience #Tech

The way we interact with brands has changed very quickly over the past few years and even more so since 2019. ESCP alumnus and Customer Experience specialist Julien Hervy outlines some of the key CX trends to note in 2022.

01 Feb 2022 7 min read
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Choose to Lead

The key to succeeding as an entrepreneur: create a community

#Entrepreneurship

When it comes to starting your own business, the first hurdle is often at the very beginning. We talked to experts in entrepreneurship Maëva Tordo and Rand Gerges Yammine on the key to starting out as you mean to go on. The secret? Finding – and building – your community.

01 Feb 2022 5 min read
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