It’s not rocket science, it’s well‑being science!
Today, marketing managers have to provide positive experiences of consumption that move beyond functional and rational expectations to strengthen the relationship between customers and brands.
Comfort, well‑being, quality of life, what if biodiversity was the answer!
Bringing biodiversity and nature into the workplace, a win-win for the environment and employee well-being.
In Search of Well‑Being? Practice Creativity!
Not only does creativity benefit from well-being, but it may also promote it by challenging us to accomplish more and to do better.
Well-being and employee productivity: A happy worker is a productive worker
The happy worker–productive worker hypothesis suggests that employees high in well-being also perform well. Therefore, it is possible that if we understand employee well-being, we will also understand how employees can become more productive.
Flexible working & well-being: what remains unanswered?
While the pandemic has given some companies the push they needed to adopt flexible working, much remains unanswered when it comes to employee well-being.
Student well-being in the time of COVID-19
Despite the wonders of videoconferencing, students in the time of COVID-19 are relatively isolated from their professors and from each other, leading to an overall negative impact on their well-being.
A French in the land of danish well-being
Caroline Ferrari, French Ambassador to Denmark, discusses one of the most famous words in Danish, Hygge. And looks at how this philosophy of well-being can be a source of inspiration today.
The science of well-being in retail
Prof. Isabella Maggioni discusses the ongoing stream of research investigating how key aspects of the shopping experience impact shoppers’ overall sense of well-being and contribute to their quality of life.
“Why am I here?”: Rekindling Meaning & Work
They say that at one‘s grave, nobody wishes to have spent more days at the office. Imagine people did.
Well-being, the eternal quest for balance
Benoît Heilbrunn and Philippe Gabilliet are both professors at ESCP. But each has a different take on well-being, particularly when it comes to the world of work.
The liberated company goes well beyond well-being
For Isaac Getz, some companies have been able to create the conditions for a good life by changing the nature of relations between employees, not by introducing perks or wellness programmes.
Approaching 2021 with a “realistic optimistic frame of mind”
Around the world, Malene Rydahl shares her expertise on happiness, well-being & performance in business. For The Choice, she discusses how to approach these topics in 2021.
