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Archives: Datas

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Poor boys on dry cracked land.

Climate change and health with Frédéric Jallat

By Emmanuel Surun31.05.2022

Frédéric Jallat explains why climate change is currently the biggest health threat facing humanity.

Person with her phone at cash register

Consumer data with Lorena Blasco

By Emmanuel Surun13.05.2022

Lorena Blasco-Arcas explains how important and complex consumer data is for marketing.

Fake news

Fake news with Erwan Lamy

By Emmanuel Surun26.04.2022

Prof. Erwan Lamy talks about information governance and the need for organizations to protect themselves from false or bad information, which can be very costly.

Outdoor advertising with Helen Haines

By Emmanuel Surun31.03.2022

Ocean Outdoor Head of Marketing & Events Helen Haines explains what out-of-home advertising can bring to brands.

Influencer marketing with Michael Haenlein

By Emmanuel Surun23.03.2022

Prof. Michael Haenlein explains that the number of companies offering related services have steadily grown and influencer marketing is becoming of increasing relevance for many firms.

Medical illustration of a bacteria

Rare diseases with Prof. Frédéric Jallat

By Emmanuel Surun16.03.2022

Prof. Frédéric Jallat talks about rare diseases, which affect more than 6% of the global population.

Julia Koikai, the founder of Odupa.

Women’s entrepreneurship with Alisa Sydow

By Emmanuel Surun7.03.2022

Entrepreneurship expert Alisa Sydow shares findings from the Women’s Entrepreneurship Report and her research.

Customer Experience with Julien Hervy

By Emmanuel Surun23.02.2022

Digitalisation in Germany with Prof. Philip Meissner

By Emmanuel Surun25.01.2022

Prof. Philip Meissner comments on the European Center for Digital Competitiveness’s new Digitalreport, which summarizes the current digital state of Germany and shows business and political leaders have high expectations for their new government.

Light Bulb lamp saving energy ecology concept.

Innovation and Covid with Rand Gerges-Yammine

By Emmanuel Surun3.12.2021

Prof. Rand Gerges-Yammine explains why a crisis of this scale is an opportunity to rethink innovation.

A woman folding her clothing.

The sustainability of the fashion industry with Valérie Moatti

By Emmanuel Surun27.10.2021

Faculty Dean Valérie Moatti explains that the poor sustainability of the fashion industry traces back to massive overproduction, and talks about what can be done to solve this issue.

Hands throwing out kitchen waste from the cutting board

Food wastage with Benjamin Lephilibert

By Emmanuel Surun15.10.2021

LightBlue Founder and Managing Director Benjamin Lephilibert explains why it is crucial to reduce food waste.

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