Understanding the flexible consumer lifestyle
Laetitia Mimoun and Fleura Bardhi explored how this new generation of consumers manages the challenges associated with serial transitions, and what it means in terms of market opportunities.
Some of us are ashamed of asking for help, but companies can fix this!
According to Marion Sanglé-Ferrière and Ben Voyer, one person out of three does not dare to turn to the supplier in case of problems. They explain why, and what companies can do to actually help.
