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A much-needed clarification of what the circular economy is – and is not

Green circular economy concept

For years, one of my main irritations was the fact that there was no clear definition of ‘the’ circular economy. This results in vagueness, omnipresence of the concept, circular washing and even people thinking we can simply replace striving for a sustainable economy with ‘circular economy’. But the itching is now under control.

In a short article published recently, Frank Figge, from ESCP Business School, along with Kedge Business School’s Andrea Stevenson Thorpe and Melissa Gutberlet, tried to clarify the mess of definitions that can be found in the literature.

The authors suggest four pertinent characteristics of a helpful definition:

Circular economy principles will […] not deliver an economy within planetary boundaries.

The last characteristic is especially important: circular economy principles will in reality not lead to a steady state or sustainable economy! They will (thus) not deliver an economy within planetary boundaries.

Also important: a lot of the literature and practice concentrates on the supporting activities for circularity like recycling, not on checking if (higher level) circularity is achieved.

A clear definition is important. But in my humble opinion, this short article already has an important takeaway: a good definition of the circular economy implies that it is NOT a recipe for a continuous (green) growth agenda.



This article is based on a LinkedIn post (which generated many comments), and gives the views of its author, not the position of ESCP Business School.

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